Evaluating the features, requirements, production costs and price points for VR hardware, and considering scalability and distribution models to reach your audience
- Understand whether to be platform-specific or platform agnostic when devising a VR campaign
- Predicting when virtual reality technology will go from niche to mainstream
- Comparing different hardware applications for different virtual reality headsets to determine relative capabilities and limitations
- Evaluating the different price points for Oculus Rift, Samsung Gear VR and other platforms to understand how this might impact brand visibility
Nick Morey, Senior Creative Manager, Dynamo PR
Dynamo PR’s Virtual Reality division makes some of the most innovative VR content out there with their team of first-rate VR storytellers and directors.
16.40 Question & Answer Session